“We have given it thought and we have discussed it internally, but we will not do it on impulse,” Wang said in the interview.
While such a purchase is far from a done deal, the fact that HTC is even considering it is telling. Nokia has close ties with Microsoft and its WP7 platform; HP folded its webOS business, and Google recently purchased Motorola Mobility. This leaves HTC — which has grown to be one of the biggest phone manufacturers in the world — exposed and dependent on two mobile operating systems whose owners’ priorities lie elsewhere.
It’s no wonder Samsung — another phone manufacturer that’s been very successful with Android-based smartphones — still pushes its own mobile OS, Bada, although it has had little success actually selling Bada-based devices.
If HTC wants a new mobile operating system, perhaps as a “spare” similar to Samsung’s Bada strategy, there are a number of avenues the company can take. It could try to develop one in-house, purchase an already finished product (such as HP’s webOS) or perhaps find a middle ground by extending the functionality of its own Sense, which acts as an additional UI layer on Android devices.