After launching many smartphones sucessfully and earning record sales, HTC plans to launch six to eight new smartphones in the third quarter of this year.
Maintaining its upward trajectory, HTC exceeded projections and reported smartphone sales of 12.11 million units in Q2 – a 25% increase compared to the first quarter.
HTC CEO Peter Chou says Q3 will be even stronger, as the company expects to sell 13.5 million smartphone units.
The launch of at least half a dozen new phones will fuel this growth. Chou says these will be middle or high-end models. HTC has no plans to launch low-priced smartphones in the near future.